The future belongs to those who believe in the beauty of their dreams

Guides is an independent creative agency working as one studio in Madrid and Odesa.
We specialize in brand creation in HoReCa and Retail segments, with 10 years of experience in these areas.

Concept and naming development
Identity design and branding
Communication strategy
Advertising campaigns
Photo Production
Video Production

Biarritz
restaurant

Kyiv, Ukraine

Concept development. Design. Creation of identity and illustrations. Development of USP taking into account competitor market analysis.

Chi-La
Hunan steam

Madrid, Spain

Brand identity development for a Chinese restaurant in Madrid

amnésie · bijoux
Côte d’Azur

Nice, France

Developing the concept, branding and visual communication of the brand

Ferro
espresso bar

Kryvyi Rih, Ukraine

Conceptualization, branding and communication development for an espresso bar

Funk coffee

Odesa, Ukraine

Development concept. Design. Creating identities and illustrations. Development of UTO taking into account the analysis of the market of competitors.

YUG restaurant

Odesa, Ukraine

Development of the concept. Design. Creation of an identity and illustrations. Development of the USP based on the analysis of the market of competitors.

Sun Group
restaurant company

Almaty, Kazakhstan

Development of communication design and brand identity for the Sun Group restaurant company

Flacon bar

Odesa, Ukraine

Development concept. Design. Creating identities and illustrations. Development of UTP taking into account the analysis of the market of competitors.

POLLE
cucina é vino

Kryvyi-Rih, Ukraine

Concept development. Design. Creation of identity and illustrations. Development of USP taking into account competitor market analysis.

Benny
food & bar

London, United Kindom

Development concept. Design. Creating identities and illustrations. Development of UTP taking into account the analysis of the market of competitors.

OVO
restaurant · lounge · bowling

Nof HaGalil, Israel

Development concept. Design. Creating identities and illustrations for the whole complex

MANANA
restaurant

Almaty, Kazakhstan

Restyling the identity of an existing restaurant. Concept and branding development

Sinner bar

Sinner bar

Kyiv, Ukraine

Concept development. Identity design. Development of USP taking into account the analysis of the competitors’ market.

IL Ricco boutique

Odesa, Ukraine

Development concept. Design. Creating identities and illustrations. Development of UTP taking into account the analysis of the market of competitors.

Bella vermuteria

Odesa, Ukraine

Design. Development of advertising campaigns. Creating identities and illustrations.

Nipper
vinyl & cocktail bar

Odesa, Ukraine

Development of an advertising campaign. Development concept. Design. Creating identities and illustrations. Development of UTO taking into account the analysis of the market of competitors.

Maison
restaurant

Mykolayiv, Ukraine

Development concept. Design. Creating identities and illustrations. Development of UTP taking into account the analysis of the market of competitors.

Babel Gardens

Odesa, Ukraine

Concept development. Identity design. Development of USP taking into account the analysis of the competitors’ market.

spicy & fancy
grocery

Odesa, Ukraine

Concept development. Design. Creation of identity and illustrations. Development of USP taking into account competitor market analysis

DRIP IT!
by Foundation Coffee Roasters

Odesa, Ukraine

Design. Development of advertising campaigns. Creating identities and illustrations.

Hydra
Waves community

Ivano-Frankivsk, Ukraine

Development concept. Design. Creating identities and illustrations.

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